The Scoop

All the latest Reviews, Trends and Gossip!

Cheese, chicken or nuts are the best between-meal snacks for your teeth

There are two vegetables that can help combat bad breath – raw carrots & celery.

For fresher breath next week, find a brush with a tongue cleaner this weekend. Tongue cleaners remove odor-causing bacteria!

A standard toothbrush holder with slots is better for family dental hygiene.

Brilliant Smile

07/10/13 | Ramya R.

I brush twice a day and use the mouthwash at night! Now I roam around with some serious white teeth and a brilliantly flashing smile.

A New Favorite

07/10/13 | April M.

This may be a new favorite toothbrush of mine. It makes my teeth feel really clean. With the combination of all three, I can really see how my teeth have whitened in the last few weeks!

Clean Feel

04/19/13 | Glenda W.

I love how clean my mouth, teeth and gums feel after brushing my teeth with my new Colgate Optic White 360 Toothbrush and Sparkling Mint Toothpaste.

Swap that morning coffee with a protein and fruit-rich breakfast. You'll have more energy and a brighter smile too!

Minty Fresh

02/12/13 | Ashley P.

I love the mouthwash. It's crystal clear, tastes really sweet, and as it starts to foam it turns minty to leave my mouth minty fresh.

Noticeably Cleaner

03/13/13 | Carrie B.

Even after the first time using the products I could tell a difference in the shine of my teeth. They were noticeably cleaner feeling. The toothpaste and mouthwash both have a foaming action that really feels as if its getting into those hard to reach places.

Handshakes and greetings are different around the world, but a smile is universal.

Neat Toothbrush

03/05/13 | Stephanie T.

It's a neat toothbrush that I plan to use again and again.

Wear a red lipstick with blue undertones. Blue undertones help make a white smile POP!

I Love this Toothbrush!

06/12/13 | Lindsay G.

I love this toothbrush! It has these little bristles that massage your teeth and gums

Clean Feel

04/19/13 | Glenda W.

I love how clean my mouth, teeth and gums feel after brushing my teeth with my new Colgate Optic White 360 Toothbrush and Sparkling Mint Toothpaste.

Proud of my Smile

07/01/13 | Stephanie T.

I am so proud of my smile and I smile often because of it! I will continue to use this system of whitening.

Use our regimen together for whiter teeth in 1 day.*
*With Colgate® Optic White® Toothpaste, Mouthwash, and Toothbrush + Whitening Pen, use as directed. Use mouthwash prior to Optic White® Whitening Pen. For best results, continue routine as directed.

Pleasant Mint Flavor

03/25/13 | Eanna H.

The toothpaste was the most important part of this regimen. It cleans and whitens your teeth effectively. I was pleased to find that the toothpaste had a pleasant mint flavor and seemed to leave my breath fresh.

Proper brushing takes at least two minutes — that's right, 120 seconds!

Did you know? Brushing poorly before bed leaves food particles to decay inside the mouth which makes for a bad case of morning breath!